![Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Permanent Hair Dye | Sally Beauty Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Permanent Hair Dye | Sally Beauty](https://www.sallybeauty.co.uk/dw/image/v2/BBTX_PRD/on/demandware.static/-/Sites-sally-master-catalog/default/dw33477bc7/images/original/127219_1.jpg?sw=1000&sh=1000)
Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Permanent Hair Dye | Sally Beauty
![spela on Instagram: “Nine shades of gray... #wellacolor #wellachangemylife #wellafamily #wellafo… | Hair color techniques, Hair color formulas, Silver hair color spela on Instagram: “Nine shades of gray... #wellacolor #wellachangemylife #wellafamily #wellafo… | Hair color techniques, Hair color formulas, Silver hair color](https://i.pinimg.com/originals/0d/aa/60/0daa60fac44fe8e02ac2392d1f004d5c.jpg)
spela on Instagram: “Nine shades of gray... #wellacolor #wellachangemylife #wellafamily #wellafo… | Hair color techniques, Hair color formulas, Silver hair color
![Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that](https://preview.redd.it/rxvo5ypv5ss81.jpg?width=640&crop=smart&auto=webp&s=85e1855a9735c82b875c5ae5f1e62a9272d3e2ee)
Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that
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